Palomar is a project of observing territory through the aesthetic and linguistic codes that characterize current European, Italian and Mediterranean generation of thirty-somethings.

The project expresses a geography by intersecting levels that meet multiple data: rural epica of the mezzogiorno, mass-industry advertising semiotics, and rituals and phenomena of customization at the apex and forfeiture of the modern.

The exhibition matures through experiences and observations within a continuous game of relationships.